Wednesday, 4 November 2009

Cupcake Cakes

When it comes to cake, I'm an old fashioned girl.  I'm disappointed not to be offered fruit cake at weddings and spotting homemade bread pudding in my local deli puts me in a good mood all day.  Maybe this is why I'm surprised at the rise of the cupcake.

If you type "cupcake" into Amazon's book section you get 552 hits; who is baking all these cakes?  Judging by the titles of some, such as "Vegan Cupcakes" and "Post Punk Cupcakes", it appears there's a title for everyone.  You can even "Say It With A Cupcake", send cupcake cards, mark your important appointments on your cupcake calendar, or in your cupcake diary, or decorate your cards with cupcake stickers.

The cupcake's rise to fame maybe credited to some famous fans.  Kate Moss is said to buy hers at the Primrose Bakery in North London and Heidi Klum is said to have bought Victoria Beckham capcakes for her birthday.  Of course this is merely a poor attempt to make us believe these girls actually eat them - the visual evidence suggests they can be doing no more than sniffing them.  Add the Sex And The City girls making a humble looking bakery in Greenwich Village famous for their tiny cakes and suddenly you have created the must-have accessory. 

Taking the cupcake down to its basic elements, you just have a basic sponge with a bit of sickly sweet icing.  They might look lovely in a display for a special occasion, but do they have the depth of flavour that can equal a lemon drizzle cake, a slice of homemade gingerbread, or a well matured fruit cake?  I think not.

Only one cupcake related book caught my eye - "Life's Too Short To Frost A Cupcake"  

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